The wait is finally over for Apple fans in Pakistan. The iPhone 17 series has officially launched, bringing with it the latest features, sleek designs, and cutting-edge technology. The devices are now available through Mercantile, the official distributor in Pakistan, and come with PTA-approved units and full Apple warranty support. Whether you are a longtime Apple user or planning to upgrade your smartphone, the new iPhone 17 series promises to deliver a premium experience.
Apple has introduced four models in the iPhone 17 series:
- iPhone 17 – The standard model for everyday users.
- iPhone 17 Air – A new mid-tier option that sits between the standard and Pro versions.
- iPhone 17 Pro – For tech enthusiasts seeking more power and advanced features.
- iPhone 17 Pro Max – The top-tier model with the largest display and highest storage options.
The addition of the iPhone Air gives buyers a new choice with a balance of premium features and price, making it easier for consumers to find a model that fits their needs.
Official Pricing in Pakistan
Apple smartphones are known for their premium pricing, and the iPhone 17 series is no exception. Here is a breakdown of the official prices:
iPhone 17
- 256GB: PKR 399,000
- 512GB: PKR 482,500
iPhone 17 Pro
- 256GB: PKR 520,500
- 512GB: PKR 603,500
- 1TB: PKR 686,500
iPhone 17 Pro Max
- 256GB: PKR 565,000
- 512GB: PKR 648,500
- 1TB: PKR 732,000
- 2TB: PKR 898,500
iPhone 17 Air
- 256GB: PKR 480,000
- 512GB: PKR 563,000
- 1TB: PKR 646,500
The prices reflect premium taxation, currency fluctuations, and import duties, which is common for high-end Apple devices in Pakistan.
PTA Tax Information
Before using your iPhone 17 on local networks, it is essential to register the device with the Pakistan Telecommunication Authority (PTA). The approximate taxes for each model are:
| Model | PTA Tax (Passport) | PTA Tax (CNIC) |
| iPhone 17 | PKR 149,640 | PKR 164,604 |
| iPhone 17 Air | PKR 156,322 | PKR 172,377 |
| iPhone 17 Pro | PKR 190,679 | PKR 209,747 |
| iPhone 17 Pro Max | PKR 204,954 | PKR 225,449 |
Registering your iPhone ensures full network compatibility and access to Apple’s official warranty services in Pakistan.
Where to Buy the iPhone 17 Series
The iPhone 17 series is available through Mercantile and other authorized Apple resellers across Pakistan. Buying through official channels guarantees:
- PTA-approved devices
- Apple warranty coverage
- Reliable after-sales support
Consumers looking for budget smartphones are advised to avoid unofficial sources, which may sell unregistered or grey-market units that could face network restrictions.
Conclusion
The launch of the iPhone 17 series in Pakistan brings the latest Apple technology to users nationwide. From the standard iPhone 17 to the high-end iPhone 17 Pro Max, there is a model for every type of user. With PTA approval and full warranty support through Mercantile, buyers can confidently enjoy the new features and premium experience Apple is known for.
If you’re considering an upgrade or joining the Apple ecosystem for the first time, now is the perfect time to explore the iPhone 17 series and choose the model that fits your needs.
